Registration for Fall 2026 programs and courses is now open. Learn more about the academic programs we are delivering in Fall 2026. If you have any questions about part-time studies, please contact us.
In this course, students will explore the role of corporate communications in the management of an organization. Students will review the principal elements of corporate-communications planning, emphasizing the importance of aligning corporate communications objectives, strategies and tactics with the strategic goals of the organization. Topics include research and analysis; measurement and evaluation; the difference between objectives, strategies and tactics; budgeting and staffing, and communications plan formatting.
Ancillary fees will be added at checkout and will vary based on the number of courses selected. For details on how the fees are calculated, please refer to ancillary fees for part-time studies.