Registration for Fall 2026 programs and courses is now open. Learn more about the academic programs we are delivering in Fall 2026. If you have any questions about part-time studies, please contact us.
This survey course familiarizes students with the basic concepts and principles of public relations. Through case studies, guest speakers, student presentations, and readings, students will learn about the role and functions of public relations; the evolution of public relations, career opportunities, professional and ethical responsibilities; and the types of public relations activities in a variety of organizations. The RACE formula (research, analysis, communication, evaluation) will also be covered in detail.
Ancillary fees will be added at checkout and will vary based on the number of courses selected. For details on how the fees are calculated, please refer to ancillary fees for part-time studies.