| | Project management is an essential discipline used across all functions of the financial service environment and ensures the success of key deliverables such as new financial products and services and marketing initiatives along with accompanying technical infrastructure. This subject will cover topics including integration, scope, time, cost, quality, human resources, communication, risk and procurement management. |
| | This subject concentrates initially on the definition and measurement of the principal aggregate economic indicators such as Gross Domestic Product, unemployment and inflation. It then explains how the level of economic activity, prices, interest rates and the value of the Canadian dollar are determined, under different internal and external environments, and alternative government policies. A basic open-economy model is constructed, and the impact of alternative fiscal, monetary and trade policies on macro economic variables are analyzed and appraised. |
| | In this course students explore the fundamentals of Integrated Marketing Communication (IMC). The emphasis is placed on examining the strategy of marketing communication and the effective use of advertising, public relations, integrated promotion, consumer marketing, and experiential and interactive communication strategies. Students design a comprehensive and fully integrated marketing communications plan upon completion of this course. |
| | This Work Term Preparation course is designed to empower students with the tools, skills, and strategies needed to navigate the modern job market and achieve long-term career success. Through self-assessment, career exploration, helping students to identify and leverage skills from their existing experiences, students will develop a deep understanding of their personal strengths, values, personality, interests and goals. The course covers essential topics such as crafting professional résumés and cover letters, mastering interview techniques, and building a strong personal brand, including an online presence. Students will learn how to research career pathways, evaluate job market trends, and create actionable career plans tailored to their aspirations. Emphasis is placed on professional communication, networking, workplace readiness, and adapting to diverse organizational cultures. Additionally, the course provides insights into negotiating job offers, managing career transitions, and professional growth. With a focus on lifelong learning and continuous improvement, this course equips students with the confidence and resources to pursue fulfilling careers while remaining adaptable in a dynamic and competitive workforce. Ideal for students preparing to enter the job market or those seeking to refine their career trajectory, this course fosters self-awareness, professional readiness, and strategic career planning. |