Animation Producer (PAN)

This microcredential provides the knowledge and skills necessary to develop, modify, maintain and meet the budget of an animated production. The lessons will help you understand the full pipeline of an animated project, including details surrounding human resources, contracts and budget implications. 

• Learn how to construct an animation production budget by using a breakdown of script elements such as length, style, software and platform
• Understand the costs associated with the various roles and talent necessary for production
• Learn how to adjust a budget to align with various project pipelines and schedules
• Explore how to effectively use Excel or Google Sheets to produce a budget
• Discover how to modify a production budget appropriately by considering the impact of fringes, grants, contingencies, tax credits and co-productions

This microcredential is designed to provide you with the skills and competencies to build a viable pipeline for a short, 3D animation. It covers production schedules, budgets and the latest workflows. 

You’ll explore pipeline software, identify best practices and develop tools for crisis management. In addition, you’ll learn about building a team, leadership skills and dealing with internal and external stakeholders.

• Adjust expectations for long-form projects by responding to changing and evolving production priorities
• Build budgets for small and mid-sized animation projects using effective budgeting techniques
• Apply Ontario-specific tax credits to budgets, including labour and technology costs, by understanding available tax incentives
• Communicate effectively with clients to ensure successful delivery of animated projects
• Collaborate with team members to foster their best work and enhance production outcomes
• Utilize project management tools, including Agile and Theory of Constraints methodologies, to reduce potential production delays

This microcredential provides skills and competencies to take an animation project from concept to market. It will cover answers to the following questions. How do you copyright an idea? How do you pitch it? Who is the audience? Should it be a co-production? What do tax credits and unions have to do with the process? 

You’ll learn to develop your project for a clearly defined audience, how to network effectively and team building skills for pitching a package. Whether you’re working in 2D, 3D or alternatives, you’ll gain an understanding of development and marketing strategies. Finally, soft skills, like visual and verbal communication, will also be covered.

• Develop an animated pitch from initial concept through to an engaging in-person presentation
• Position your show to stand out by leveraging insights into the current, researched marketplace
• Write a compelling logline to hook prospective buyers and establish your show’s unique voice
• Select the right market and buyer for your property by understanding the broadcaster landscape
• Prepare a market-ready pitch package, including financial planning and co-production targets
• Pitch your concept live and incorporate actionable feedback to refine and enhance its market viability